24
Dec
Call in airstrikes on your iPhone with JJ Abrams' Action Movie FX
clever oh very clever indeed Mr Abrams ! Given the success of Freddy Wong et al, I agree with one of the commenters that we’re days away from a web action flick powered by this app
Director JJ Abrams has always gone above and beyond with viral marketing. We all remember the plane he sabotaged to crash safely in the Bahamas for the last season ofLost, or the actual extraterrestrial contact he arranged for his reboot of Star Trek. Now, Abrams and his company Bad Robot have surpassed even these efforts with Action Movie FX, their first iOS app. The free app comes with two almost frighteningly realistic special effects, “Missile Attack” and “Car Smash” — which do about what you’d expect. Two other packs of effects are available for $0.99 each: Chopper Down / Tornado and Air Strike / Fire Fight.