Bob Garfield from NPR/WNYC’s On The Media’s segment on @jeffpulver’s #140conf and the meaning of twitter. Interviews with NYT’s @carr2n @jeffpulver @leighleighsf @nwjerseyliz @mykeenkong @fredericg @olivierberger.
Last year the buzz on Twitter was that it was a mind-bogglingly important tech innovation, the only catch being that nobody could figure out what exactly it was for. This year, the geekerati say they’ve finally answered that question. Bob headed over to the Twitter-centric 140 Character Conference to learn more.”
“A few of the statistics announced this morning include:
- Twitter has 105,779,710 registered users
- 300,000 new users sign up per day
- Approximately 60% of them are coming from outside the U.S
- Twitter receives 180 million unique visitors per month
- 75% of Twitter traffic comes from third-party applications
- 60% of all tweets come from third-party apps
- Since the new Blackberry application was launched, it has accounted for 7 to 8% of new sign-ups
- Twitter now has 175 employees, up from 25 one year ago
- There are 600 million search queries on Twitter per day
- There are over 100,000 Twitter applications
- Twitter gets 3 billion requests a day through its API
- 37% of active Twitter users use their phone to tweet”—Just the Facts: Statistics from Twitter Chirp
Another great post by @jowyang - his bullet pointsummary on how marketers should approach this new mechanism:
Change your mindset, as organic and paid mergeRemember Twitter users have power over which promoted Tweets will workThen, carefully pick tweets to be promoted by analyzing the conversationRecognize that ‘Resonance’ is the page rank of microblogging:
Is Tweetie the Claris Emailer of the Twitter ecosystem ?
(I’ll come back to the Claris Emailer analogy later in the post…written on blackberry so no links:( )
Reflecting on the Tweetie-Twitter news that erupted on Friday night here are few thoughts I’d like to share as this week’s blackberry and tweetie moves seek to answer months-old questions:
How will it grow beyond its loyal user base ?
Blackberry+tweetie is all about mainstream user onboarding. Look for an official twitter for business app soon (great timing @cotweet).
How will it generate revenue to ensure sustainability ?
I wager preferred API access will be monetized (eg speed, depth). Twitter’s lightweight API and initial focus on twitter.com shouldn’t cloud its mobile origins (@jack’s original twttr idea) nor its fauxpensource nature: twitter inc controls 100% of its environment. It’s their world, we just happen to live in it. How Ev and the team manage developer relations will contribute to determine 3rd party innovation.
"@cdixon: What if Twitter turns out to be like IM simply a very poorly monetized medium?"
That’s where Claris emailer comes in ! Is Twitter a proprietary form of email ? Is Too early to tell but I’d wager Twitter is a new hybrid platform, between opensource smtp email and the Apple iTunes store. Look to Status.net to provide more kickass open-source innovation in microblogging.
If you liked the Tweetie-Twitter uproar, you’ll love the Facebook and developers row ! Facebook is under increasing pressure to open up its API and its user data. Advertisers who’ll contribute to a reported $1 billion 2010 revenue are looking for more ways to extract behavioral data from Facebook’s 400 million users. That’s where we’re likely to see some serious tugging…
All these developments show that we’re in a great space and that’s it’s a great time to innovate !
SAI: The Real Reason VCs Think Foursquare Is Worth $100 Million
Brand name venture capital firms are all desperately trying to stuff cash in Foursquare cofounder Dennis Crowley’s pockets. One of the venture capitalists coveting Foursquare told us: “Anybody who can [invest in Foursquare] at [a valuation] under $100 million is going to make money.” For most people, this $100 million valuation probably seems…crazy. After all, Foursquare is only a year old, doesn’t even have a million users yet, and revenues are still a distant dream. So: why? Why are these investors — Accel Partners, Andreessen Horowitz, and Khosla Ventures — so eager to throw cash at Foursquare on such inflated terms? We asked around, and came up with a couple answers. For starters, get it out of your head that the reason these VCs want Foursquare so bad is that they think Foursquare is going to be bigger than Twitter some day. Also dismiss the idea that Foursquare’s huge valuation has anything to do with these VCs believing Foursquare is going to crack the local advertising nut. A much bigger factor is startup scarcity. One VC source complained to us recently that these days there are “so few deals and [is] so much money.” The VCs trying to get Foursquare agree. From their perspective, there are very few consumer-facing startups with the ambition of Foursquare. Foursquare is the only deal to get. Meanwhile, there’s a ton of VCs firms with piles of cash. The supply and demand equation skews in Foursquare’s favor. The other huge factor to remember is that investing in Foursquare is not necessarily a bet that Foursquare will gain mass consumer adoption. Investing in Foursquare, is actually just a bet that any of the five following things will happen: That some company — Google? Yahoo? Facebook? — will believe that Foursquare can gain mass consumer adoption. That some company will buy or develop a Foursquare rival and that another company will come to believe it needs Foursquare to defend its market position. That some company — we’re thinking of Yahoo here — will decide that buying Foursquare for $100 million is a cheap way to demonstrate to its employees and investors that it is interested in making bets on startups that could gain mass consumer adoption. That Foursquare will gain mass consumer adoption And, most importantly: That someone,someday will come in and bet on any of the above happening, but at a higher price. Don’t miss: Yahoo Considers Buying Foursquare For ~$100 Million Join the conversation about this story » http://www.businessinsider.com/why-vcs-think-foursquare-is-worth-100-million-2010-4 Frederic Guarino US mobile: +1 917 517 4575 Canada mobile: +1 514 826 6319 @fredericg @mykeenkong